Brand kit

Trap Stats brand kit

Logos, colours and fonts for putting Trap Stats on your club's website, a flyer, a sponsor board or a news story, and the words to describe it. Need something that isn't here? Email [email protected].

Name and description

Write Trap Stats: two words, both capitalised. Not "TrapStats" or "Trapstats". The company is Trap Stats, LLC, in Iowa.

ShortScoring software for trap clubs and leagues.

ParagraphTrap Stats is scoring software for trap clubs and leagues. Scorers mark each target on a phone at the trap or photograph the paper scoresheet, and the club's standings, averages and handicaps update themselves. Dues, waivers and the club calendar are in the same place. Free to start at trapstats.app.

TaglinesLeague night, scored live. · Track. Analyze. Dominate.

Website: www.trapstats.app. Say it as "trapstats dot app".
The app: portal.trapstats.app. On a flyer, print trapstats.app/portal: it's shorter and opens the app.
Contact: [email protected]

Logos

Download the file that fits your background. The colour logos are made for dark backgrounds; on white paper, use the print logo or the light stacked logo.

Banner logo

The main logo, with the tagline. For dark backgrounds: website headers, social posts, screens.

PNG 960×273 WebP

Stacked logo, dark background

A compact square lockup with white TRAP. For dark backgrounds where the banner is too wide.

PNG 468×448

Stacked logo, light background

The same lockup with black TRAP, for white and light backgrounds.

PNG 468×448

Print logo

A one-line logo with a heavy outline that holds up on white paper: flyers, scoresheets, sponsor boards.

PNG 1586×500

Mark

The clay and reticle on their own: the app icon. For small square spaces, like a profile picture.

PNG 512×512

Do

Use the files as they are, at any size that stays sharp.
Put the colour logos on dark backgrounds, like #14140f.
Leave some clear space around the logo.
Link the logo to www.trapstats.app on a website.

Don't

Recolour, stretch, slant, outline or redraw the logo.
Put it on a busy photo, or the colour logo on white.
Use it to suggest Trap Stats sponsors or endorses your event without asking us first.

Colours

One hot orange on warm near-black, with gold for details. Orange buttons and labels take dark text, not white.

Orange

Orange

#ff6b00The brand colour: buttons, the key word in a headline, and orange text and links on dark. Text on it is #1a0f08.

Dark

Dark background

#14140fThe main background, warm near-black.

Panel

Dark panel

#1d1f18Cards and boxes on the dark background, with a #383b30 border.

Light

Light text

#f2efe6Text on dark. Secondary text is #b3b2a6.

Gold

Gold

#d4b87aDetails on dark: small labels, rank rings. On light backgrounds it's #b08d3e.

Off-white

Light background

#f7f5f0The app's light theme. Text on it is #1a1a1a; orange text on light is #ad4500.

Hit green

#15803dA hit target, always shown as X: the HIT button, with white text. Hit text on a light background is #13703a.

Lost red

#dc2626A lost target, always shown as O: the LOST button, with white text. Lost text on a light background is #b91c1c.

Fonts

Two free Google fonts, on the website, in the app and on every ad.

Archivo

Trap league night, scored live.

Headlines are Archivo Black Italic (900), in capitals, with the key words in orange. Text is Archivo Regular to ExtraBold. Get Archivo

IBM Plex Mono

23 of 25 · avg 21.4

For scores and other numbers, and small labels in capitals with wide spacing, like the gold one above. Get IBM Plex Mono

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